Small Consultancy of the Year PRCA
Icons of Whisky Scotland PR Agency of the Year 2023
Small PR Consultancy of the Year 2022

Small PR Consultancy of the Year 2022

Icons of Whisky Scotland PR Agency Highly Commended

Edinburgh-based Beeline PR specialises in:

Public Relations | Crisis and Reputation Management | Brand Building

We can:

create maximum impact through strategic communications

raise the awareness of your brand or organisation

support your business objectives

identify and communicate with target audiences

provide white-label services for other creative agencies

 

Get in touch
Client work

About Beeline PR

Beeline PR Team

Debbie Byers

debbie@beelinepr.com

CIPR

Debbie was Chair of the Chartered Institute of Public Relations (CIPR) in Scotland 2009/10 and also scooped the CIPR Award for Best PR Consultant under the age of 30 in Scotland in 1998.

Debbie Byers, Director

Debbie Byers established Beeline PR in September 2011.  The independent agency works with corporate clients and consumer brands as well as other creative agencies looking for strategic PR and business development support.  Services include brand building, media relations, business-to-business marketing support, crisis communications and reputation management, stakeholder and political engagement and social media strategy.

Each client is provided with a strategic tailored approach to both its campaign planning and the dedicated team selected to implement the activity.  Beeline PR is affiliated to a number of organisations and consultants to create positive working relationships for the benefit of the client.   

With more than two decades of experience, Debbie worked for leading PR consultancies in Edinburgh, London and Glasgow before establishing Beeline PR.

She is a business degree graduate and the past Chair of the Chartered Institute of Public Relations in Scotland representing its 750-strong membership from the private, public and charitable sectors.

Debbie has fostered a broad experience across consumer, business-to-business and corporate campaigns as well as issue-led media relations working across all sectors from financial and professional services to food and drink. 

In June 2018, Debbie also launched a purpose-lead motivational speaker agency, Speaker Buzz.  It is on a mission to inspire change by representing speakers with an authentic story to tell that can address today’s challenges from mental health and wellbeing, diversity and inclusion to social impact.

Debbie sits on the Executive Team of WeDO Scotland, which provides powerful and proven entrepreneurial support enabling its members to scale their businesses and maximise their growth potential.

Jim Byers, Director

jim@beelinepr.com

Jim Byers, Director

Jim brings more than 20 years’ experience in journalism, communications and marketing to Beeline PR.

His career began in journalism, first as a feature writer in Edinburgh and later as an editor in London. During the first dot-com boom, he was content editor of a pioneering music website in London.

In Glasgow, Jim broadened his skills at a content and communications agency in Glasgow, where he managed print and digital projects for various clients, including The Scotch Malt Whisky Society’s award-winning Unfiltered magazine.

On his return to Edinburgh, Jim moved into PR with specialist drinks marketing agency, Steely Fox. As associate director, he worked on variety of projects over several years ranging from brand creation and strategy, to experiential events, content creation and traditional PR.

A lifelong music fan, Jim also runs Edinburgh Music Lovers (EML). His mission with EML is to help make Edinburgh a music city.

Jane Lynchehaun

jane@beelinepr.com

Jane Lynchehaun, Senior Account Manager 

Following the completion of her post-graduate diploma in PR at Queen Margaret University, Jane has developed her love of communicating and storytelling professionally since 2015. 

During her seven-year career in PR she has worked with a range of B2B clients in the technology, renewables, investment, fintech, startup, life science and manufacturing sectors, to name a few. She also has experience working with Third Sector organisations.

Jane strives to build a strong foundation of knowledge and understanding about each client that she works with, allowing her to deliver robust, insightful and impactful campaigns.

With strong media relationships and communication skills, her experience includes the launch of manufacturing innovators Vert Rotors’ ground-breaking air compressor design, driving media relations for The Scottish Government’s CivTech Accelerator programme, and promoting SSE’s renewable energy services for businesses. 

Before her PR career took off, Jane learned about Australian agriculture and the rules of rodeo during her time working for the Royal Agricultural Society of NSW, studied the full spectrum of human nature whilst working in several hospitality roles and helped to roll out a new smart card initiative when working at The Law Society of Scotland. 
John Hatfield

johnhatfield@beelinepr.com

John Hatfield, Associate and Media Training Consultant 

John supports Beeline PR with copy writing for white papers, reports and in-depth comment pieces on behalf of our clients.  He is a former equities analyst, journalist, columnist and editor on national newspapers including the FT and Scotsman.  Also, the former head of media relations at ScottishPower. 
 
John also offers media training for our clients.  He is highly experienced in this area having trained a wide range of blue-chip clients including one in ten FTSE100, global professional services firms and public bodies, some of which are listed. 
Alan Twigg

alantwigg@beelinepr.com

Alan Twigg, Consultant Creative Director

Alan is an award-winning consumer communications consultant with more than 25 years’ experience developing creative comms strategies and building standout 360 brand communications campaigns for clients across consumer and lifestyle sectors from FMCG, retail and food and drink to sport, automotive, gaming, hospitality and travel and tourism.

A Scot based in London, he has led a number of agencies over the years and now works between direct clients and select agencies, including Beeline PR, supporting and directing on both business and creative development.  

Alan has worked on many leading brands and household names including Red Bull, Nintendo, expedia, McVities, Dominos, The National Lottery, UEFA Champion’s League, Continental Tyres, Hamleys, M&S, Waterstones, The Balvenie, Glenfiddich, Highland Park, Whyte & Mackay, Peroni, Yo! Sushi and InterContinental Hotels...to name but a few. 

Alan and Debbie worked together in London more than 20 years ago and have maintained their professional working relationship and friendship ever since.
Julie Dunn

julie@beelinepr.com

Julie Dunn, Social Media Manager

Julie combines 15 years of brand marketing experience and experience in strategic social media management to create engaging content for the social platforms of Beeline PR’s clients.  
Lotte Latimer

lotte@beelinepr.com

Lotte Latimer, Account Executive

Lotte studied English at The University of St Andrews, where she was awarded the Catherine Wyatt Fenty Memorial Prize for outstanding dissertation, and graduated with first class honours. While studying she developed a passion for both academic and creative writing, which she has carried on beyond her university career through her internship at Beeline PR, and in her free time. 

Previously Lotte has held in roles as a receptionist at The Royal Yacht Britannia, and as a host at the Edinburgh International Conference Centre during its time as a Mass Vaccination Centre throughout the pandemic, and during its time as a Festival Fringe venue. 

Lauren Stewart

lauren@beelinepr.com

Lauren Stewart, Client Services Executive

She is our hot shot administrator who helps the Beeline PR team with scheduling meetings, compiling client reports, marketing, and new business development. 

Lauren held similar administrative roles at the NHS for several years and more recently during the countdown to launch phase of the new Gleneagles Townhouse in the heart of Edinburgh.

Carol Graham, Financial Controller

finance@beelinepr.com

Carol Graham, Financial Controller

Carol enjoyed an almost 20-year career with the global technology company, IBM, where the focus was on finding the right solutions for customers to build smarter businesses.
 
She was awarded the prestigious 'Best of IBM' award in 2017 for her achievements and contributions, a global recognition award for the top contributors to IBM’s business.

Carol is experienced in all business operations, from financial modelling and forecasting to negotiating and delivering.

Tino Nombro

Tino Nombro, Non-Executive Director 

Tino is an experienced business advisor and entrepreneur who helps develop Beeline PR’s growth. Tino founded and sold digital marketing company Ambergreen and advises a number of other companies. He is also a board member of the Homeless World Cup Foundation and advises Beeline PR’s sister business, Speaker Buzz sharing the ethos of inspiring positive change.

Bagel Byers

Bagel Byers, Wellness Manager

Contributes to walking meetings and end of day wind downs.  Sadly, not allowed in the office until our dog friendly policy changes so works from home.

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How we can help

As a small PR business with a carefully managed portfolio of clients, Beeline PR can offer senior level support and commitment at all times.  In addition to working with our own clients, we provide a white-label service to other PR consultancies and creative agencies that need support driving busy projects or assistance with securing new business.

Recent News from Beeline PR

17 September 2024

WORLD-RENOWNED WHISKY CLUB CELEBRATES 25 YEARS IN LONDON

The Scotch Malt Whisky Society’s Greville Street venue is hosting a series of special events and releasing a limited-edition bottle in celebration of its 25th anniversary

The world’s biggest whisky club is hosting a series of special events and releasing a limited-edition bottle to celebrate the 25th anniversary of its London members rooms at 19 Greville Street in Hatton Garden – and non-members are invited to join the festivities.
 
The main event at the whisky bar, which boasts more than 500 limited edition single malts, will be The Gathering on Wednesday 25th September, featuring a tasting of four 25-year-old whiskies, hosted by the Society’s Master Ambassador John McCheyne. The Society will also be hosting other special events around the anniversary, including tastings with Glenallachie distillery’s Ambassador Ronan Currie (18 September) and The Heart Cut’s co-founder Georgie Bell (24th September). All the events are open to whisky fans who are not members of the Society.
 
For its silver anniversary, The Society is releasing a limited-edition bottle of single cask single malt whisky. Called ‘A Sliver Darling’, the whisky was distilled in 1999, the year Greville Street opened, and matured for 19 years in an oloroso sherry butt followed by five years in a first fill Pedro Ximénez hogshead.
 
Founded in Edinburgh in 1983, the Society now has more than 41,000 members in the UK and around the world, with international branches in countries such as Taiwan, China and Japan. Its Greville Street member’s rooms was its first venue outside of Scotland.
 
Due to Greville Street’s central location, it has often hosted famous faces – from chef Jamie Oliver’s team to Westminster MPs.
 
Simone Malavolta, General Manager at Greville Street, said: “We have built an incredible community of like-minded whisky fans over the years, many of whom have developed life-long friendships over a few drams. We believe whisky brings people together, and invite anyone who is interested in what we do to join us as we celebrate this milestone, and toast the next 25 years of flavour discovery together.”

16 July 2024

SHORTLIST AND NEW AWARD UNVEILED FOR THE RETURNING SOUTH OF SCOTLAND THISTLE AWARDS

The South of Scotland shortlist for the region’s second dedicated Thistle Awards has been unveiled alongside the announcement of brand-new award category

The shortlist for the South of Scotland’s dedicated regional Thistle Awards - Scotland’s leading tourism and events industry accolades - has been revealed today (16 July 2024) alongside a brand-new award category.
 
Back following a hugely successful inaugural year, the South of Scotland Thistle Awards is once again showcasing the very best of the region’s burgeoning visitor economy.
 
The South of Scotland Destination Alliance (SSDA) today announced the shortlist for the South of Scotland Thistle Awards, with 30 tourism businesses, events and individuals – including over 20 new entrants – in the running to receive the prestigious awards selected from a pool of over 100 entries from across the region.
 
Of the finalists, three have been shortlisted for the Rising Star Award, a brand-new for 2024 award category which aims to recognise the emerging talent shaping the future of tourism and hospitality in the region. 
 
In the running for the new award category are Kylah Anderson from Barend Holiday Lodges in Dalbeattie, Lizzie Koronka from New Town Hall Bunk House in Wigtown and Thania Meneses Flores from Trimontium Museum in Melrose.
 
Trimontium Museum also features in the shortlist for the Inclusive Tourism Award category as well as the Celebrating Thriving Communities category, going head-to-head with All Roads Lead to Whithorn in Whithorn.
 
Meanwhile Gather near Gatehouse of Fleet is once again shortlisted for the Best Eating Experience accolade, alongside The Globe Inn in Dumfries and Knockinaam Lodge Hotel in Portpatrick. 
 
In the running for the Best Visitor Attraction category are Gretna Green Ltd in Gretna Green; Robert Smail’s Printing Works in Innerleithen; The Whithorn Trust in Whithorn, all new entrants to this year’s South of Scotland Thistles Awards.
 
The South of Scotland Thistle Awards, delivered by the South of Scotland Destination Alliance and supported by South of Scotland Enterprise and VisitScotland, with headline sponsor Caledonia Park Designer Outlet, will take place at the Peebles Hydro on the 3rd of October later this year.
 
Spearheaded at national level by VisitScotland, in collaboration with regional partners, the 2024 Thistle Awards commemorate the 30th anniversary of the esteemed Scottish Thistle Awards Programme.
 
Finalists’ reactions:
 
Thania Meneses Flores, Trimontium Museum, said: “I am delighted to be shortlisted for the Rising Star Award – it’s so important to have an award recognise those of us at the beginning of our careers in tourism. Having started at Trimontium as a remote intern in 2020 I first joined the staff team as Community Archivist for Creativity and Inclusion and I am now the Heritage Environment Resources Officer, focusing on digital resources, accessibility and inclusion, as well as developing the new Heritage and Landscape Observatory project at Trimontium with digital and hybrid experiences merging archaeology, history and VR technology.” 
 
Lee Medd, Group Marketing, PR & Training Manager for Annandale Distillery, which took ownership of The Globe Inn in 2019, said: “We are delighted to have been shortlisted for the Best Eating Experience in this year’s Thistle Awards. With the recent promotion of the hugely talented Fraser Cameron from Sous Chef to Head Chef and being named runner up in the Restaurant of the Year category in the Scottish Excellence Awards, it’s been an incredibly exciting couple of years for The Globe Inn.”
 
Julia Muir Watt, The Whithorn Trust, said: “We're absolutely delighted to be shortlisted, recognising the hard work of our staff and the inspiration we get from our archaeological collection to tell new stories to visitors. Whithorn's heritage is world-class and awards like this help increase public awareness and interest in the exceptional archaeology we have here.”
 
Gethin Chamberlain, Five Turrets, said: “We’re delighted to have been shortlisted for a Thistle Award. It’s more important than ever for tourism businesses to be seen to be at the heart of their communities and hopefully this reflects the way we have tried to create something that benefits our guests and local residents and businesses.”
David Hope-Jones OBE, Chief Executive of the South of Scotland Destination Alliance, said: “The first South of Scotland Thistles Awards last year was a resounding success, with so many brilliant tourism and hospitality businesses, events and individuals recognised for their excellent contributions to the region’s community and tourism economy.

“This year’s Thistle Awards sees the introduction of the Rising Star Award, which aims to spotlight the achievements of outstanding individuals who are at the start of their careers within the tourism and hospitality industry.

“My congratulations to those shortlisted today for the South of Scotland’s returning Thistle Awards, whose hard work and remarkable achievements continue to put the region on the map as a leading global destination!”

Russel Griggs OBE, Chair of South of Scotland Enterprise, said: “Congratulations to all the finalists for the South of Scotland Thistle Awards, whose nominations reflect the hard work, dedication and passion our tourism and hospitality sector has.
 
“I look forward to the 2024 Awards night, and the winners going on to the national Thistle Awards, which last year saw businesses and individuals from the South pick up a magnificent six titles.”
 
Gordon Smith, Destination Development Director at VisitScotland, said: “Congratulations to all those shortlisted for the South of Scotland Thistles, which builds upon the success of the inaugural awards last year.
 
“These entries show the strength and depth of the tourism offer in the region, from quality accommodation and experiences to examples of collaboration and innovation, that brought wins at the national finals in 2023.
 
“Tourism excellence is at the forefront of South of Scotland Responsible Tourism strategy and it’s encouraging to see so many businesses and experiences matching those ambitions.”
 
Caledonia Park Designer Outlet Centre Director Scott Wells said: “We are incredibly proud to sponsor the South of Scotland Thistle Awards for a second year running – last year we supported the inaugural regional awards in showcasing the success and excellence of tourism talent across both the Scottish Borders and Dumfries and Galloway, and we’re excited to use our platform to champion these brilliant individuals, businesses, and events once again.
 
“Recognising the quality and innovation that the region has to offer is hugely important to us and we are honoured to play a part in such a vital celebration of the tourism and events industry in the South of Scotland.”
 
The full South of Scotland Thistle Awards shortlist, by category:
Best B&B or Guest House Experience
  • Inglestone House Guest House, Kelso
  • Queensberry House B&B, Moffat
Best Bar or Pub
  • The Beagle Country Pub, Dalbeattie
  • Cross Keys Inn, Ettrickbridge
Best Eating Experience
  • Gather, Laggan, Gatehouse of Fleet 
  • The Globe Inn, Dumfries
  • Knockinaam Lodge Hotel, Portpatrick
Best Hotel Experience
  • The Cairndale Hotel & Spa, Dumfries 
  • Gretna Hall Hotel, Gretna Green 
  • The Ship Inn, Gatehouse of Fleet
Best Outdoor or Adventure Experience
  • Beirhope Alpacas, Hownam near Kelso 
  • Glentress, by Peebles
  • Mostly Ghostly Tours, Thornhill 
Best Self-Catering or Unique Stay
  • Five Turrets, Selkirk 
  • Grobdale of Girthon, Laurieston 
  • The Outdoor Hotel, Dumfries 
Best Visitor Attraction
  • Gretna Green Ltd, Gretna Green 
  • Robert Smail’s Printing Works, Innerleithen
  • The Whithorn Trust, Whithorn
Celebrating Thriving Communities
  • All Roads Lead to Whithorn, Whithorn 
  • Trimontium Museum, Melrose
Inclusive Tourism Award
  • Trimontium Museum, Melrose
Outstanding Cultural Event or Festival
  • Alchemy Film and Arts, Hawick
  • Borders Book Festival, Melrose 
  • Upland Arts Development CIC (Spring Fling), Dumfries and Galloway
  • Wigtown Book Festival, Wigtown 
Rising Star Award
  • Kylah Anderson - Barend Holiday Lodges, Dalbeattie
  • Lizzie Koronka - New Town Hall Bunk House, Whithorn
  • Thania Meneses Flores – Trimontium Museum, Melrose
Tourism Individual of the Year
  • Kirsty Archer-Thompson - Abbotsford, Melrose
The Scottish Thistle Awards are delivered by VisitScotland in partnership with regional awards programmes. The five different regional award ceremonies will take place in September and October before the regional winners battle it out for a Scotland-wide accolade at the National Final in November.  
 
Responsible tourism is at the heart of the Scottish Thistle Awards, supporting the aim for Scotland to be recognised globally as a leader in this field.  

12 July 2024

POSITIVE SIGNS AHEAD AT THE OFFICIAL LAUNCH OF MAJOR CYCLE ROUTE ACROSS THE SOUTH OF SCOTLAND

Businesses across the South of Scotland are welcoming the official launch of the now fully signposted 250-mile Kirkpatrick Coast 2 Coast cycling route

Local cyclists and businesses celebrated the official launch of the Kirkpatrick C2C: South of Scotland’s Coast to Coast today in Langholm – a popular place for cyclists to stop along the now fully signposted route – following its successful soft launch last summer.
 
Named after Kirkpatrick Macmillan, the 19th-Century Dumfriesshire blacksmith who invented the first pedal-driven velocipede, the now fully signposted route stretches 250 miles from Stranraer in the west to Eyemouth in the east, making it one of the longest coast to coast cycle routes in the UK.
 
Cyclists, business owners and tourism leaders from the local region attended the launch including: Christine Finlay from Trailbrakes Biking Holidays; Angela and George Crow from Hike & Bike Hub in Galashiels; Julie Edwards a champion for the Breeze women’s cycling group; David Killean from Hawick Cycling Club; John Galloway of Eskdale Hotel and Langholm Explore And Discover; and David Hope-Jones, chief executive of the South of Scotland Destination Alliance.
 
The news of the official launch comes after it was announced that The Scottish Borders will host the opening stage of this year’s Lloyds Bank Tour of Britain Men, as the 20th edition of the modern race gets underway in Kelso on Tuesday 3 September.
 
In the year since the first cyclists started tackling the KC2C ride, the scenic route has seen businesses from across the region welcoming an influx of visitors seeking to explore the landscape of the South of Scotland on two wheels.
 
Kirkcudbright-based business Trailbrakes Biking Holidays, which specialises in providing bespoke cycling tour adventures across Scotland, England and Wales, has noticed an increase in enquiries and estimates that bookings for the Kirkpatrick Coast 2 Coast made up approximately 10% of its business for the 2024 season.
 
The business offers tours of the entire route or parts of the route, including accommodation, transport, maps, GPS and phone support, with co-founders Pete Corson and Christine Finlay describing the route as “a great ride with very little traffic and great scenery”, and reporting good reviews from customers.
 
Another business reporting increased cycle tourism since the first cyclists started attempting the route last summer is Ernespie Farm at Castle Douglas. David McMiken, who runs the farm, cites the launch of the Kirkpatrick C2C route, as well as the increased popularity of cycling post-covid, as reasons for the rise in visitors arriving on bike.
 
Last year Ernespie Farm – which includes a farmhouse kitchen, garden centre, gift shop and soft play facilities – received support from South of Scotland Enterprise’s Cycling Infrastructure Fund to create a repair station with washing facilities and lockers for the increasing number of cyclists visiting Ernespie. The family business is looking to target the cycling audience further, with plans to increase food and drink takeaway options and expand indoor and outdoor seating areas.
 
Other businesses who have benefitted from the launch of the Kirkpatrick C2C route include the Eskdale Hotel in Langholm, which has seen over 100 rooms booked so far this year for guests arriving on bike; Shepherd’s Rest campsite, where 30-50% of the guests are cyclists in an average week; and Newcastleton Bunkhouse, which plans to take advantage of the potential for “hundreds of bikes all over the village” at the weekend following the increase in cycling visitors to the area.
 
For adventurers looking to challenge themselves, the Kirkpatrick C2C can be tackled over four days, while the slower Explorer Route allows riders to immerse themselves in the beauty, heritage and charm of the South of Scotland, spending eight days completing the route from Stranraer to Eyemouth with plenty of places to stay, visit, eat and drink along the way.
 
Early projections prior to its July 2023 soft launch suggested the Kirkpatrick Coast 2 Coast could attract up to 175,000 new visitors to the region, with a direct spend of £13.7m per year.
 
The development of the route has been led by South of Scotland Enterprise alongside Dumfries and Galloway and Scottish Borders councils, South of Scotland Destination Alliance, VisitScotland and Sustrans.
 
Gordon Smith, Destination Development Director at VisitScotland, said: “We know a key factor in choosing Scotland as a holiday destination is our scenery and landscape, while around a third of visitors want to take part in outdoor activities. Cycling offers the best of both worlds. Visitors to the South of Scotland can take in the beautiful scenery along the many cycle routes or, for the more adventurous, at our world class mountain biking venues.
 
“Cycling is popular among some of our major European markets and is an important part of our national sustainable tourism ambitions. We encourage visitors to choose active and greener travel options while planning a trip to Scotland and offer support and advice to businesses on how best to engage with this valuable market.
 
“The 2023 UCI Cycling World Championships shone a spotlight on the South of Scotland as a leading global destination made for cycling, and new routes, such as the Kirkpatrick C2C, only serve to strengthen that position.”
 
According to the Scotland Visitor Survey 2023, almost one in ten respondents (7%) who visited the South of Scotland undertook some form of cycling, be it "Road cycling / touring" or "Off road cycling".
 
Chief Executive of the South of Scotland Destination Alliance, David Hope-Jones OBE, said: “It’s fantastic to hear such positive feedback, with businesses from Stranraer to Eyemouth benefitting from the increase in cycle visitors as a result of the new Kirkpatrick Coast 2 Coast route. The route, which spans 250 unforgettable miles across Dumfries and Galloway and the Scottish Borders, is a celebration of the stunning scenery, colourful local history and welcoming culture of the South of Scotland. 
 
“Last summer the South of Scotland hosted several events in the UCI World Cycling Championships and joined the list of world-leading cycling destinations after being awarded the UCI Bike Region label, while this September we are hosting the prestigious 2024 Tour of Britain, which is kicking off in Kelso which is on the KC2C route. We want to shine a spotlight on the KC2C as a must-do challenge for road cyclists and on the South of Scotland as the place to be for cyclists across the UK and beyond!”
 
 
Russel Griggs OBE, Chair of South of Scotland Enterprise, said: “The Kirkpatrick C2C has been a fantastic addition to the South of Scotland’s offering for visitors.
 
“Since the route opened last year, there has been some really good feedback from cyclists who have enjoyed our beautiful sea views and picturesque South of Scotland towns while tackling the Kirkpatrick C2C.
 
“Over 20 tourism businesses, social enterprises and community groups also benefited from support from SOSE’s Cycling Infrastructure Fund in the last financial year, allowing them to invest in cycling facilities for those using the Kirkpatrick C2C and 7Stanes trail centres.
 
“Cycling continues to offer significant social, economic and environmental opportunities to the South of Scotland, and our long-term aim is to make our region the leading cycling destination in Scotland by 2032.”

4 July 2024

TAKE YOUR FAMILY TIME TRAVELLING THIS SUMMER WITH FREE KIDS’ PLACES AT MAJOR REGIONAL ATTRACTIONS

Special ‘Kids Go Free’ deal at five major attractions, plus ScotRail’s ‘Kids for a Quid’ promotion, adds up to a fantastic value day out for the whole family

FAMILIES in search of a fun and fascinating day out that won’t cost the earth are being urged to hop on board the Borders Railway for a time travelling adventure this summer.

As well as taking advantage of ScotRail’s popular Kids For A Quid offer, rail day-trippers can enjoy free child places at five fascinating major attractions in the Scottish Borders and Midlothian over the school summer holidays.

Check out the unmissable new virtual reality experience taking visitors 2000 years back in time to Roman Iron Age Scotland at Trimontium, or discover the Story of Coal right back to the Carboniferous period 360 million years ago at the National Mining Museum Scotland.

Wander the halls of Sir Walter Scott’s extraordinary Abbotsford estate near Tweedbank – and why not summon your courage to explore further at Witch Corner, a supernatural sculpture trail based on the Scottish legends and folklore which inspired the world famous 19th century novelist, or stop by for a bite to eat at Ochiltree’s Café overlooking the house and gardens.

Feast your eyes on 420 million years of Scottish history and culture immortalised in tapestry form by 1,000 stitchers at The Great Tapestry of Scotland in Galashiels, featuring everything from Vikings, royalty, sport and innovation to religion, castles, abbeys and comedy.

Or take a guided tour to experience the splendour of the Georgian Arniston House and estate near Gorebridge, home to the Dundas family since 1571 and brimming with history, art and architectural highlights. 

Those taking advantage of the offer must simply show their rail tickets on arrival at the attraction – one child gets free entry for each paying adult. 

ScotRail Tourism Manager, Alasdair Smart, said: “ScotRail is delighted to support the South of Scotland Destination Alliance to promote family-friendly local attractions along the Borders Railway. 
 
“Families looking for a great-value day out during the summer holidays can now combine ScotRail’s popular Kids for a Quid ticket promotion with free child entry to these attractions. 
 
“All the participating attractions are within easy reach of ScotRail stations on the Borders Railway, and families are reminded to keep hold their train ticket to claim free entry.”
 
David Hope-Jones OBE, Chief Executive of the SSDA, said: “The long summer holidays can be an expensive time for families, so it’s brilliant to work with some of Scotland’s best attractions offering the ‘Kids go free’ in addition to ScotRail’s ‘Kids for a Quid’ deal.  There’s never been a better time to explore the South of Scotland for a time-travelling experience! Whether you fancy channelling your inner Roman, wandering in the footsteps of Sir Walter Scott, discovering Scotland’s coal mining history or the seat of the Dundas family in Midlothian, or marvelling at the exquisitely detailed Great Tapestry of Scotland in Galashiels, there’s something for everyone to experience and enjoy this summer.”

Liz Young of Midlothian Tourism Forum, said: “Midlothian Tourism Forum is thrilled to be working collaboratively with the SSDA and Scotrail to promote Midlothian's fantastic attractions to families visiting our region by public transport this summer. We believe this joined-up approach will be a great success in encouraging more people to explore Midlothian using sustainable travel options.”

A spokesperson for Trimontium Museum said: "The new VR experience at Trimontium Museum brings the past into the 21st century as families experience life two thousand years ago at the edge of the Roman Empire using the latest immersive technologies, right here in the Scottish Borders in 2024!" 

30 May 2024

Sterling Furniture Group’s new CEO unveils designs for a bold new future as firm celebrates 50 years

John Pattison heralds ‘exciting times ahead’ for Scotland’s leading independently owned home furnishing specialist, headquartered in Tillicoultry

SCOTLAND’S leading independently owned home furnishing specialist, Sterling Furniture Group, has designs on “exciting times ahead’ in its 50th anniversary year as it reflects on the “prompt and decisive action” it has taken under new leadership to address issues affecting the firm’s financial performance.

The Group’s latest accounts for the 18-month period up to August 2023, published today, point to a challenging period when trading was adversely hit by the combined impacts of reduced consumer confidence post-pandemic and due to the cost-of-living crisis, as well as the ongoing instability of the geopolitical situation and its effects on the supply chain.
Turnover grew from £55,477,829 in February 2022 to £83,683,595 in August 2023, while pre-tax profits dropped from £4,150,585 to £43,870, with the results for the prior period incorporating the end of Covid19-related reliefs such as Furlough and Non-Domestic Rates support.
In their accounts, Sterling Furniture Group acknowledges that “the material decline in profitability for the period is also reflective of the historic lack of action taken to address the cost base of the business given reduced sales revenues and inflationary cost pressures”.

Founded in late 1973 by George Knowles, the Tillicoultry-based firm last year appointed industry veteran John Pattison as its new CEO. Since taking up the role in August 2023, John has spearheaded a new direction of travel for the business.

Over the past nine months, Sterling, under Pattison’s stewardship, have:
  • appointed several key senior personnel to their top team
  • instigated a change in style, tone and approach to engage with the wider colleague team on key matters such as company values and colleague communication
  • secured significant new funding in a new and extended arrangement with banking partner Royal Bank of Scotland, which Sterling expects to formalise the terms on over the coming weeks
  • mapped out ambitious plans for the years ahead, including several planned new stores across the Group, starting with a major new 50,000sqft Sterling Home store at Hillington in Glasgow, for which Heads of Terms have been agreed, and change of use proposals have been made through the local authority, anticipated to open by the end of the year.

John Pattison, Chief Executive of Sterling Furniture Group, said: “It’s undoubtedly been a challenging period, we needed to take prompt and decisive action to set ourselves back on a sustainably profitable course, but I firmly believe that there are exciting times ahead for Sterling, all our colleagues and customers. To that point I really want to thank all the Sterling team for their incredible hard work, commitment and support in my first nine months, where we’ve made several significant changes across the Group.

“We’re powering ahead with the major rebrand to our Sterling Home marque and our leadership team has been reinforced by a number of significant senior hires that have already put the company in the best possible position as we build on the legacy created by George Knowles and embark on the next 50 years.

“This is a historic Scottish company with a long-cherished reputation for quality and we’re brimming with ideas for how we’ll ensure Sterling is leading the way as the home of inspiration for Scottish consumers.

“We’re delighted to have received, and agreed, credit approved terms for a £10m banking facility from Royal Bank of Scotland, which we expect to confirm terms on over the coming weeks. In addition to consolidating Sterling’s existing term borrowings, the Facility provides expansionary funding, in the form of a Revolving Credit Facility, to support the exciting growth and development of the Sterling estate over the next 5 years. Working with a Scottish bank that wants to support us to grow is hugely important, and the team at RBS have listened to our plans and really stepped up to work with us. We’re really looking forward to working with them.

“Through our refreshed leadership team, clear vision for growth, ‘right-sizing’ our cost base and our exciting new store plans – starting with Hillington in the coming months - we are looking forward to Sterling’s next 50 years with optimism and confidence.”

Since joining Sterling Furniture Group, John has appointed four new directors to his leadership team. They are:
 
  • Kenny Barclay – Chief Financial Officer. Kenny was formerly Finance Director at Rangers Football Club.
  • Matt Bonar – IT Director. Matt was previously Group Information Technology Director at the Stewart Milne Group.
  • Donna MacPhee – People Director. Donna is a Human Resources and Development specialist, with experience across six different industry sectors.
  • Silvia Hernandez – Commercial Director. Silvia, a global procurement specialist, is due to join Sterling next month, bringing a wealth of buying and vendor relations expertise.

The four new directors join Sterling founder George Knowles’ family members Euan and Murray Graham, who sit on the Group and Executive Boards and George Smith Knowles, who sits on the Group Board.

Viewers in Scotland can look out for new Sterling Home ads throughout July and August: the company has secured 135 coveted 10-second spots during Good Morning Britain on STV to compliment the wider Summer Sale campaign which is due to launch on July 3rd , with all their new style TV and Radio ads voiced by Two Doors Down actress Joy McAvoy.

https://www.sterlinghome.co.uk/

27 May 2024

TOURISM CAMPAIGN RAISES A GLASS TO EIGHT OF THE SOUTH OF SCOTLAND’S FOOD AND DRINK LEGENDS

The South of Scotland Destination Alliance is celebrating local excellence thanks to funding secured through Scotland Food & Drink’s Regional Food Fund

EIGHT trailblazing food and drink businesses, with an experience focus, are playing a starring role in a new promotional campaign delivered by the South of Scotland Destination Alliance (SSDA).
 
Thanks to support from the Regional Food Fund, the SSDA commissioned leading Scottish food and drink writer Cat Thomson and renowned photographer Phil Wilkinson to profile eight local ‘legends’ offering superb quality food and drink experiences in the South of Scotland. Their resulting portfolio of written profiles and high quality images is available for use by any publication, free of charge.
 
The quality local food and drink sector is a critically important part of the South of Scotland’s visitor experience, as well as a major employer, with hundreds of exemplary businesses – from restaurants and bars to specialist food producers – cooking up a storm for locals and visitors alike, right across the region.
The £6,000 project [of which £5,000 came from the Regional Food Fund, with £1,000 contributed by the SSDA] showcases eight local food and drink ‘legends’ and trailblazers who each represent different highlights of the region’s food and drink tourism experience, including recent winners of the first ever South of Scotland Thistle Awards.

The businesses, who are now set to star in a dedicated multimedia campaign on SSDA channels, including its Scotland Starts Here website and blog, are:
 
  • Kitchen Coos and Ewes in the Luce Valley, near Stranraer. Owners Neale and Janet McQuistin host visitors to their 900-acre farm, offering a variety of experiences including Highland Cow safaris. They won Best Outdoor or Adventure Experience at the 2023 South of Scotland Thistle Awards.
  • Allanton Inn, near Duns in Berwickshire, an award-winning 18th century coaching inn in the peaceful conservation village of Allanton. The Inn was named Best Eating Experience at the South of Scotland Thistle Awards 2023 in recognition of their work championing excellent local produce.
  • The Ethical Dairy near Gatehouse of Fleet, founded by Silver Thistle Award-winners Wilma and David Finlay. Their farm, Rainton Farm, was the UK’s first commercial dairy to follow the ‘cow with calf’ method. As well as farm tours, the Dairy offers cheese-making courses for people to learn how to make artisan soft and pressed cheeses.
  • Wilson’s Farm and Kitchen near Kelso, which exemplifies the story of the countryside from field to fork and runs a unique 25-mile BBQ event, with all meat and seafood sourced from within a 25-mile radius.
  • The Globe Inn in Dumfries and Annandale Distillery, Annan. The Globe Inn was a regular haunt of national bard Robert Burns. The original distillery was established in 1836 and was reborn in 2014, a 5-star visitor experience that includes hourly tours and a cafe.
  • Cocoa Black Chocolate and Pastry School in Peebles, where you can try your hand at making delicious chocolate truffles and patisserie, or sample the wide selection of handmade patisserie and indulgent hot chocolates in the café.
  • Barony Country Foods near Lockerbie, whose Barony Smokehouse uses age-old processes combined with unique methods and recipes to create beautifully smoked fish, game and poultry, which is sold at the connecting artisan farm shop.
  • Traquair House & Brewery near Innerleithen is Scotland’s oldest inhabited house – dating back to 1107, it has been visited by 27 Scottish Kings and Queens. It is home to one of Scotland's oldest breweries and recognised as a pioneer of micro-brewing. Brewery tours and ale tastings are held regularly.
David Hope Jones, Chief Executive of the SSDA, said: “We’re incredibly lucky in the South of Scotland to have such a fantastic range of superb food and drink businesses, offering unforgettable experiences for visitors and local communities to enjoy. Through this Regional Food Fund-backed project we’ve been able to shine a spotlight on a ‘Magnificent Eight’ of the sector’s trailblazers; offering everything from chocolate-making classes and Highland Coo safaris, to field-to-fork farm tours and the chance to sit on Robert Burns’ chair at his favourite howff. These examples of local excellence are sure to whet people’s appetite, inspiring them to visit and sample the experiences first-hand. We’re very grateful to the Scotland Food and Drink Partnership for making this initiative possible, helping us celebrate the cream of our region’s food and drink experiences.”
Scotland Food and Drink Partnership quote: TO FOLLOW
 
Food writer Cat Thomson, who has been nominated as Scotland’s Food and Drink Writer of the Year in the 45th Scottish Press Awards, said: “What a joy and privilege it was to speak to the people featured in this project. I hope by telling the stories of these amazing food and drink businesses, we can tempt more visitors to come to the South of Scotland."
 
The full portfolio of eight business profiles and photographs [https://platform.crowdriff.com/m/s-iGUiTu9nixbBZs8s] is available for use free of charge. Please credit: Phil Wilkinson / South of Scotland Destination Alliance

21 May 2024

WORLD’S FIRST PEDAL BIKE IMMORTALISED IN STEEL IN STRANRAER AT THE START OF MAJOR CYCLE ROUTE NAMED AFTER ITS INVENTOR

A new sculpture honouring Kirkpatrick Macmillan, inventor of the first pedal-driven velocipede, has been installed to mark the start point of 250-mile Kirkpatrick Coast 2 Coast cycling route in the South of Scotland

A STRIKING new interactive sculpture of the world’s first pedal bicycle has been installed on the West Pier in Stranraer at the official start point of a major cycle route – the Kirkpatrick C2C: South of Scotland’s Coast to Coast.

The awe-inspiring route is 250 miles – making it one of the longest coast to coast cycle routes in the UK – and ends in Eyemouth, where another eye-catching artwork has been installed to mark the finish line.

Funded by South of Scotland Enterprise, the eye-catching sculpture was created by local blacksmith brothers Finn and Sam Barlow, who won the tender late last year.

Measuring 4ft tall and 4ft wide, it is made of steel and weighs 300kg. The £14,500 piece took three months to design and build in the Barlow brothers’ workshop in Auchencairn, near Castle Douglas.
Representing the first pedal-powered bicycle – known as the velocipede and invented by Dumfriesshire blacksmith Kirkpatrick Macmillan in 1839 – the sculpture is life-sized and designed to bear weight, meaning cyclists about to attempt the route can mark the occasion with a photo of them sitting atop the representation of the first pedal bicycle.

The brothers paid homage to Kirkpatrick Macmillan through more than just the form of the sculpture, choosing to approach the project as the famous blacksmith would have by combining traditional blacksmithing skills with innovative design.
Meanwhile, at the other end of the Kirkpatrick C2C, on the Berwickshire Coast, a new artwork has been installed at Eyemouth Harbour marking the end point of the route – or the start point, depending which direction cyclists tackle it!

Unveiled last summer, the fully signposted Kirkpatrick C2C route is already proving to be a huge draw for the South of Scotland. Early projections prior to its July 2023 soft launch suggested the new route could attract up to 175,000 new visitors to the region, with a direct spend of £13.7M per year.

For cyclists who want a challenge, the Kirkpatrick C2C can be tackled over four days, while the slower Explorer Route allows riders to immerse themselves in the beauty, heritage and charm of the South of Scotland, spending eight days completing the route from Stranraer to Eyemouth with plenty of places to stay, visit, eat and drink along the way.

The development of the route has been led by South of Scotland Enterprise alongside Dumfries and Galloway and Scottish Borders councils, South of Scotland Destination Alliance, VisitScotland and Sustrans.

Professor Russel Griggs, Chair of South of Scotland Enterprise, said: “We are delighted to have funded the interactive sculpture, created by local blacksmith brothers, to mark the start of the Kirkpatrick C2C, South of Scotland’s Coast to Coast cycling route.
 
“SOSE has helped, alongside partners, to develop this fantastic cycling route which showcases some of the most beautiful sea views and picturesque towns across the South of Scotland.
 
“Cycling continues to offer significant social, economic and environmental opportunities to the region, and our long-term aim is to make the South the leading cycling destination in Scotland by 2032.”
 
Councillor Ian Carruthers, Chair of Dumfries and Galloway Council’s Economy and Resources committee said: “The Kirkpatrick C2C is a great addition to our region’s long-distance routes. As one of the UK’s longest coast to coast routes and taking in the best wild scenery the South of Scotland has to offer, it’s sure to be a challenge many will be keen to take.”
Councillor David Inglis, Vice Chair of Economy and Resources committee added: “It is fitting that this sculpture has been created by the Barlow brothers – blacksmiths based in Dumfries and Galloway, as was Kirkpatrick Macmillan. The new interactive sculpture of Kirkpatrick Macmillan’s velocipede will give residents and visitors the chance to experience this important invention.”

Chief Executive of the South of Scotland Destination Alliance, David Hope-Jones, said: “Created, fittingly, by innovative Auchencairn blacksmith brothers Finn and Sam Barlow, this remarkable representation of the first pedal-powered bicycle is truly evocative of the spirit of Kirkpatrick Macmillan, a blacksmith and inventor himself.

“What better way to mark the start of this fantastic new coast to coast cycling route, which takes cyclists on an unforgettable journey through the breath-taking landscapes of Dumfries & Galloway’s dramatic coastlines and rolling hills before reaching the romantic ruined abbeys and striking Victorian viaducts of the Scottish Borders, with plenty of brilliant places stay, eat and drink along the way.”

Janet Jones, Art and Engagement Officer at Creative Stranraer, said: "It's brilliant for Stranraer having the fabulous new coast to coast cycle route starting in the town, it really puts it on the map for a whole new audience of potential visitors. Creative Stranraer was thrilled to get involved in this public art project to mark the route's official start point and the Barlow brothers have absolutely knocked it out the park with their magnificent tribute in steel to Kirkpatrick Macmillan's world-changing invention.

"We hope it will inspire locals of all ages to also embrace cycling in the town and all the benefits it brings and take pride in the route starting here. We will celebrate cycling locally on 22 June, from 11-1pm at Agnew Park – come along and join the fun!”

Creators of the new sculpture, blacksmith brothers Finn and Sam Barlow, said:

“In researching this project we instinctively recognised the employment of craft skill and technological innovation which brought about the genesis of the original Kirkpatrick Velocipede. We approached our project in a similar manner, combining today's methods of CAD design and laser cutting with traditional Blacksmithing techniques to produce a viable replica of the world’s first treadle bicycle. We also built in various aspects to meet the brief as a robust and ergonomic piece of public sculpture.
 
“We hope that many people of all ages will interact with the piece, using their eyes and bodies to understand how the velocipede works and why it was such an important milestone in the development of human powered transport. Maybe they will be inspired to cycle some of the same roads that Kirkpatrick Macmillan used to test out his marvellous machine.”

20 March 2024

SOUTH OF SCOTLAND AIMS TO BECOME SCOTLAND’S “FASTEST GROWING VISITOR ECONOMY BY 2034” AS PARTNERS UNVEIL NEW RESPONSIBLE TOURISM STRATEGY

Hundreds of local businesses and communities have fed into the development of a ten-year South of Scotland Responsible Tourism Strategy which unites all public agencies in partnership and collaboration, with unprecedented ambition for the South. It will:

  • Grow tourism spend by £1 billion to £1.76bn by 2034
  • Support a further 6,000 jobs in the sector, to 20,000 FTE by 2034
  • Develop a year-round destination that is ‘go to’ not ‘go through’
  • Increase the number of higher-spending, longer-staying international visitors
The new strategy follows the success of the initial 5-year Covid-recovery strategy which exceeded its targets two years early.
A “hugely ambitious’ new 10-year tourism strategy for the South of Scotland was launched today in Dumfries, seeking to “create Scotland’s fastest growing visitor economy”.

The South of Scotland Responsible Tourism Strategy and action plan, which sets out radical plans for tourism in the region between now and 2034,was formally unveiled at the South of Scotland Destination Alliance (SSDA)’s third Annual Conference today.

Hundreds of delegates from across the Scottish Borders, Dumfries & Galloway and beyond packed into The Crichton’s Easterbrook Hall for a day of knowledge-sharing and networking, with inspiring speakers including Tourism Minister Richard Lochhead MSP, incoming head of Visit Iceland Oddný Arnarsdóttir, accessible travel specialist Paul Ralph and Melanie Allen of the Galloway and Southern Ayrshire UNESCO Biosphere. The headline sponsor for the Conference was Dumfries and Galloway Council with Business Gateway.

Co-developed by five major organisations – the SSDA, South of Scotland Enterprise (SOSE), VisitScotland, Dumfries and Galloway Council and Scottish Borders Council – with input from hundreds of businesses, organisations and communities, the new Responsible Tourism Strategy succeeds the region’s five-year post-pandemic recovery plan, whose aims were achieved two years early.

The South of Scotland set itself a Covid recovery plan for 2020-2025, aiming to establish a £750m visitor economy and increase the associated number of jobs by 6,500. It successfully exceeded these targets two years ahead of schedule, signalling the visitor economy’s resilience and potential for growth.

As agreed in the Delivery Plan of the South of Scotland’s Regional Economic Strategy (RES), all key agencies in the region came together in 2023 to develop and agree a single Responsible Tourism Strategy for the South of Scotland, with a clear Action Plan for successful delivery.

With core aims to:
  • grow tourism spend in the South of Scotland by £1 billion to £1.76bn by 2034; and
  • support a further 6,000 jobs in the sector to 20,000 FTE by 2034,

the new 10-year Strategy sets out an inspiring vision and rallying call for the South of Scotland over the coming decade:

“We will make the South of Scotland a thriving, responsible destination; leveraging our unique geography, culture, history and landscape to create Scotland’s fastest growing visitor economy, attracting international visitors, creating employment and powering community prosperity.”

The Strategy will promote the region as a ‘rural escape’ for the 14 million people within two to four hours’ travel time, as well as emphasising the appeal of the South of Scotland as an unmissable ‘go-to’ rather than ‘go-through’ destination.

It also aims to grow the number of higher-spending, longer-staying international visitors holidaying in the South of Scotland.

The Strategy sets out 22 priority areas for action, spread across four strategic objectives:
 
  • Inspire visitors to come to the South of Scotland
  • Develop the visitor experience with a focus on quality
  • Support business to succeed; and
  • Act responsibly for long-term collective benefit

The first of three three-year Action Plans (2024-2027) was also shared at the Conference, identifying 109 tangible actions which all public agencies hold themselves accountable for and will publicly report quarterly on the delivery of.

The draft text of the Strategy was shared with businesses and communities in January as the final part of the extensive consultation, receiving overwhelming support:
 
    • 84% felt there had been an inclusive, transparent and fair consultation in the development of this strategy
    • 93% of respondents who inputted to the consultation felt their views are represented in the strategy
    • 95% saw themselves being involved in the delivery of the strategy somehow
    • 97% saw themselves benefitting from the strategy

David Hope-Jones OBE, South of Scotland Destination Alliance CEO, said: “This is a game changing moment for tourism in the South of Scotland. The private, public and third sector have come together and, with one voice, have set out a plan with unprecedented ambition for the South, outlining how we will increase our visitor economy by £1bn.

“There is such a palpable sense of energy, excitement and ambition right across the region and our new Responsible Tourism Strategy lays down a clear marker of where we want to be by 2034 – namely, Scotland’s fastest growing visitor economy.

“I am hugely grateful for all who fed into and helped develop the strategy across dozens of public meetings over the last year.

“By pulling together to make this ambitious blueprint a reality we’ve already demonstrated how effectively the key agencies work together with local businesses and stakeholders as Team South. That same cohesive, mutually supportive approach will help us make the South of Scotland the most sustainable, talked about, successful, energetic and coveted destination in Scotland. Scotland truly does start here.”

Tourism Minister Richard Lochhead said: “Tourism is vital to our country, creating jobs, sustaining communities and contributing significantly to the economy. 
 
“This is especially true for more rural areas like the South of Scotland, which is the gateway to our nation with so much for visitors to see and do - from the Great Tapestry of Scotland in Galashiels to the picturesque Port Logan beach near Stranraer.
 
“The Scottish Government’s national tourism strategy Outlook 2030 contains responsible and sustainable goals for Scotland to be a world leader in 21st century tourism.
 
“The South of Scotland Tourism Strategy aligns with our national ambitions and puts in place the bedrock foundation of looking after the communities, the culture and the amazing natural heritage in this part of the country, to ensure they are here for generations to come.”

Professor Russel Griggs, Chair of both South of Scotland Regional Economic Partnership and South of Scotland Enterprise, said: “Developing a long-term, ambitious tourism strategy was a key priority for the Regional Economic Partnership, and I am delighted to see public, private and third sector work together to shape what is a crucial document for the future of the South’s economy.
 
“All the partners are absolutely committed to the new South of Scotland Responsible Tourism Strategy, which will deliver the best for our visitors, our businesses, our people, our communities and our environment.”

Malcolm Roughead, Chief Executive of VisitScotland said: “This is a hugely important piece of work and shows the strength of ambition in our partners in the South of Scotland to create a responsible tourism destination for the region.
 
“Dumfries and Galloway, and the Scottish Borders create a truly incredible visitor destination. The strategy presents an opportunity for the region to raise its profile to the world and grow visitor demand in line with the needs of businesses and local communities.
 
“Our vision is for Scotland to be one of the most economically, environmentally, and socially sustainable destinations in the world. We look forward to working with our partners to deliver this bold new approach for the South of Scotland.”

Chair of Dumfries and Galloway Council’s Economy and Resources Committee, Councillor Ian Carruthers, said: “This is a very useful document to enable us to plan our way forward. All too often visitors to our region pass through, and we need this plan to encourage them to stay. It would be to our mutual benefit; helping our economy and allowing tourists to enjoy the spectacular scenery Dumfries and Galloway has to offer.”
 
Vice Chair of Dumfries and Galloway Council’s Economy and Resources Committee, Councillor David Inglis, went on to say: “I welcome this strategy and it is a good example of partnership working where we have a common vision. It is an ambitious goal, but one that we will tackle together for the benefit of our visitors and our economy.”

Councillor Scott Hamilton, Scottish Borders Council’s Executive Member for Community and Business Development, said: “Our region has so much to offer visitors and we have to continue to build on the efforts across the partners, and within the tourism sector itself, to maximise the benefits for the whole of the South of Scotland.

“I am really excited by this ambitious new strategy and the development of the action plans, which have the potential to be transformative for our economy.”

14 March 2024

Peebles Hydro named as venue for the 2024 South of Scotland Thistle Awards as entries open to local businesses

Tourism and hospitality businesses across the South of Scotland urged to throw their hat into the ring and enter this year’s awards celebrating the brightest and best in their sector

TOURISM and hospitality businesses in Dumfries and Galloway and the Scottish Borders are being encouraged to enter the South of Scotland Thistle Awards 2024, back after a brilliantly successful inaugural year to celebrate the leading lights of the region’s burgeoning visitor economy.
 
Awards organisers the South of Scotland Destination Alliance (SSDA) today announced that Peebles Hydro in the Scottish Borders will be the proud host venue for the 2024 award celebration later in the year.
 
Set to be held on 3 October, this prestigious event will showcase and pay tribute to the quality and excellence of the South of Scotland’s tourism, hospitality and events sector, recognising the invaluable contribution made by individuals and businesses right across the region.
 
The nomination process began for the 2024 South of Scotland Thistle Awards earlier this month, with members of the public already showing their support for an outstanding local hotel, restaurant, visitor attraction or event.
 
Direct entries open on Monday 18 March allowing businesses to put themselves forward for a Thistle Award by the 28 April closing date, with the regional shortlist due to be announced in early July.
 
Regional winners who scoop a trophy at the awards event at Peebles Hydro in October will go on to fly the flag for the South of Scotland against their fellow regional winners from the rest of Scotland at the national Scottish Thistle Awards. Led by VisitScotland in collaboration with regional partners and due to be held towards the end of 2024, this year’s event marks the 30th anniversary of the Scottish Thistle Awards programme.
 
Last year, after a sell-out first ever regional awards celebration, the South of Scotland went on to scoop more national awards than any other single region, winning six Scottish Thistle Awards in total.
 
Delivered by the South of Scotland Destination Alliance (SSDA), supported by South of Scotland Enterprise and with Caledonia Park, Johnstons of Elgin, Fishers and The Cairndale Hotel returning as sponsors, the South of Scotland Regional Thistle Awards 2024 will this year feature a new ‘Rising Star’ award category to recognise emerging talent shaping the future of tourism in the region.
 
Entries for the 2024 South of Scotland Regional Thistle Awards open on 18 March, closing on 28 April. To find out more and enter, see the SSDA's website.
 
David Hope-Jones OBE, Chief Executive of the South of Scotland Destination Alliance (SSDA) said:
“The South of Scotland Thistle Awards are heading to the Scottish Borders for what promises to be a very special event at Peebles Hydro this October, following the resounding success of last year’s inaugural regional awards celebration in Dumfries.
 
“These awards shine a very welcome spotlight on the remarkable achievements of our local tourism and hospitality businesses, whose hard work and dedication to quality and excellence really put the South of Scotland on the map as a thriving visitor destination. As entries officially open, we encourage as many fantastic businesses as possible to step forward and seize the opportunity to be honoured at the Thistle Awards this year.”
 
Caroline Raeburn, Hotels Manager at Peebles Hydro, who herself scooped a Tourism and Hospitality Hero Thistle Award at the Lothian & Borders regional finals in 2022, said: "We are absolutely delighted that Peebles Hydro has been selected as the venue for the prestigious South of Scotland Thistle Awards for 2024. Hosting this landmark event underscores our commitment to excellence in hospitality and tourism in the South of Scotland and is testament to the warmth and hospitality of the Peebles Hydro team.”
 
“We are proud to be able to showcase not only the impressive event and conferencing capabilities of our venue but also the vibrant spirit and quality of tourism in our region.”
 
Professor Russel Griggs, Chair of South of Scotland Enterprise, said: “We had a hugely successful first South of Scotland Thistle Awards in 2023, with six of our regional winners going on to claim national titles.
 
“With that success in mind, I would encourage businesses in the tourism and hospitality sector to enter the 2024 South of Scotland Thistle Awards and join us for a fantastic night at the Peebles Hydro later this year.”
 
Rob Longworth, Heritage Manager at Trimontium Museum, which won Best Visitor Attraction at the inaugural South of Scotland Thistle Awards in 2023 said: “Winning the Best Visitor Attraction 2023 has been a fantastic experience. It has provided the team of volunteers, trustees and staff at Trimontium Museum with the understanding that their hard work has been acknowledged and judged as the best of the best.
 
“The awards process from application to presentation has brought a sense of pride and fulfilment to the team and the associated impact on our profile and visibility for customers has been much welcomed.”

Keith Mundell, Retail Sales and Operations Manager for Johnstons of Elgin in Hawick, said: “We’re so proud to be sponsoring the south of Scotland Thistle awards, we don’t shout enough about what we do, and we should. It’s brilliant to celebrate communities, tourism and hospitality business and attractions. These events give the south of Scotland a well-deserved spotlight on everything we have been doing for years.”

8 March 2024

ALL-WOMEN TASTING PANEL SELECTS SPECIAL WHISKIES AS GLOBAL WHISKY CLUB CELEBRATES INTERNATIONAL WOMEN’S DAY

The Scotch Malt Whisky Society has released five special bottlings from all-women Tasting Panel and will donate 5% of profits to the OurWhisky Foundation

As part of its celebrations for International Women’s Day 2024, global whisky club The Scotch Malt Whisky Society (SMWS) is releasing five special-edition single cask whiskies selected by an all-women Tasting Panel.
 
The SMWS, which was founded in Leith, Edinburgh in 1983 and now has over 41,000 members worldwide, has announced that 5% of the profits from the total sale of the five bottles will be donated to the OurWhisky Foundation, a non-profit organisation that seeks to support and empower women in the global whisky industry.
 
The all-women Tasting Panel was hosted at the Society’s headquarters at The Vaults in Leith, Edinburgh, to mark International Women’s Day 2023. The SMWS has a unique whisky selection process, in which members of the Tasting Panel are kept anonymous, and the origin of the whiskies – which are bottled at cask-strength and hand-picked from over 140 distilleries in Scotland and beyond – are not disclosed. Each member of the Tasting Panel had to have been recommended by an existing member and have passed the necessary sensory evaluation test.
 
Each of the five whiskies has a quirky name chosen by the expert Tasting Panel. The sweet, fruity and mellow “A Toffee-Coated Hay Bale” and the peated “Hebridean Hamper” are for international release, the old and dignified “Liquid Riches” and the rich “A Humble Mountain Feast” for UK & EU only, and the spicy and sweet “Christmas on The Beach” is limited to Members’ Rooms release. The UK & EU release bottles will be available to buy online and in UK Members’ Rooms from 8th of March.
 
With tasting notes ranging from orange peel and freshly sprung wildflowers to new trainers and chicken chow mein, the whiskies fall into a wide variety of flavour profiles, each offering a unique sensory experience.
 
Founded in 2018 as a movement to champion inclusion and diversity in the whisky industry, the OurWhisky Foundation was reestablished as a non-profit organisation in March 2022. It offers qualifications and internship schemes as well as a mentorship programme and various workshops, all of which are free resources designed to help women progress within the male-dominated whisky industry. 
 
Founder and CEO Becky Paskin said: “As a non-profit, we rely on support from the whisky industry to help us achieve our objectives of recognising, supporting and empowering women in whisky. It’s so important that whisky organisations invest in women working in whisky, and this project is a perfect example of that.

“Hosting an all-women tasting panel is a great way to facilitate conversation and challenge the outdated and gendered image of the whisky industry that remains prevalent today. Anyone who tries these exceptional whiskies will be left in no doubt about the importance of highlighting women in whisky!”
 
The OurWhisky Foundation is partnering with Whisky Auctioneer, the global market leader on the buying and selling of whisky and spirits at auction, to launch the Demeter Collection, the world’s first auction of whiskies celebrating female achievement. The auction will be hosted from the 29th of March to the 8th of April this year, coinciding with Women’s History Month and International Women’s Day.  SMWS’s Cask no. 44.179 Christmas on the Beach will be included at the auction.
 
Julie Roberts, Brand Innovation Manager at the SMWS, was one of 50 women to take place in the OurWhisky Foundation Mentorship and Coaching Programme of 2023, and describes the mentorship, workshops, and networking opportunities as a “pivotal chapter” in her career.
 
She said: “Our all-women Tasting Panel last year was a huge success, and this special collection of whiskies is a real testament to that. The five exemplary whiskies selected during the tasting are a celebration of women in whisky, and we are proud to contribute a percentage of the sales of the bottles to the OurWhisky Foundation, a brilliant organisation that is helping to pave the way in encouraging women into the whisky industry.
 
“Women have always played a key role in the evolution of the Society; from our first managing director Anne Dana driving early membership uptake in the 1980s and establishing the first tasting room when the Society was in its infancy, to our growing number of women members, and the many women across our venues, international branches and teams.
 
“With that in mind, we encourage everyone to join us in raising a dram to women in whisky this International Women’s Day!”
 
The Scotch Malt Whisky Society is holding several International Women’s Day events in their Glasgow and Edinburgh venues, each celebrating the women of the Society with a five-dram tasting of the new special bottlings led by five women who are long-standing and passionate Society members.
 
The first event took place at The Vaults in Leith on the 7th of March, and further events take place on 8th of March, with tickets available for purchase here: Bath Street and Queen Street.

28 February 2024

The Thistle Awards are back for 2024, honouring the South of Scotland’s magnificent tourism and hospitality sector

Nominate your local heroes and celebrate quality and excellence in the Scottish Borders’ and Dumfries & Galloway’s visitor economy

After a hugely successful first year, the South of Scotland’s regional Thistle Awards are back for 2024, showcasing the finest in Scottish tourism and hospitality across the region, with nominations open from 1 March and a dedicated online session on offer to help businesses craft a winning entry.
Spearheaded at national level by VisitScotland, in collaboration with regional partners, the 2024 awards commemorate the 30th anniversary of the esteemed Scottish Thistle Awards Programme.

Last year saw the first ever South of Scotland Thistle Awards take place, culminating in a fabulous awards celebration at the Cairndale Hotel in Dumfries attended by the leading lights of tourism and hospitality from right across the region.

The success didn’t end there, either – the South of Scotland triumphed at the national finals, taking home six Scottish Thistle Awards, double the number scooped by any other single region.

Nominations open on Friday 1 March – and entries on 18 March - for the regional 2024 South of Scotland Thistle Awards, again proudly sponsored by Caledonia Park and Fishers and delivered by the South of Scotland Destination Alliance (SSDA), supported by South of Scotland Enterprise.
Through this initial stage, members of the public can show their support and appreciation for a hotel, restaurant, visitor attraction or event whose quality and excellence makes them a prime contender for an award by nominating businesses to consider applying once direct entries open on 18 March.
Entries must be submitted by the closing date of 28 April 2024, with the regional shortlist due to be announced in July.

Plans are already well under way for this year’s awards celebration on Thursday 3 October, with the venue to be announced in the coming weeks.
Showcasing the very best in tourism and hospitality across the South of Scotland, the 2024 Thistle Awards feature a new ‘Rising Star’ award category for 2024, recognising emerging talent shaping the future of tourism in the region.

Last year, the South of Scotland Thistle Awards saw 112 entries and more than 200 nominations.

To help businesses craft a winning Thistle Awards application, the SSDA are hosting a free webinar on 7 March, guiding participants through the nomination process for the 2024 Thistle Awards.

David Hope-Jones OBE, Chief Executive of the South of Scotland Destination Alliance (SSDA) said: “Last year’s inaugural South of Scotland Thistle awards were a brilliant success, and it was wonderful to see so many quality businesses from the South of Scotland being recognised by their industry peers in the region and throughout Scotland. If you know a tourism or hospitality business in your local community that deserves to be celebrated for excellence and innovation, then this is the time. Get your nomination in and show them your support!”

Rory Steel, owner of The Cross Keys Inn, Ettrickbridge, which won Best Bar or Pub at both the 2023 South of Scotland Thistle Awards and the national Scottish Thistle Awards, said: “Being nominated for a Thistle Award was a thrill in itself, but winning the Best Pub accolade was a different level.  The whole team is still buzzing from it, and the impact it’s had on the profile for the Cross Keys Inn has been dramatic.  We have a lot to live up to in 2024, and it’s a challenge we are relishing!

"If any businesses are pondering whether or not to apply this year, I'd tell them to do it in a heartbeat. It's a huge boost to your organisation's morale being involved in the Thistle Awards process and a great way to meet and learn from the excellent businesses working to make the South of Scotland the incredible destination it is.”

Melanie Allen, owner of Nithbank Country Estate, won four national Scottish Thistle Awards in 2023, including Tourism Individual of the Year. She said:

“I am thrilled to see the launch of the Thistle Award nominations for 2024, inviting individuals across the South of Scotland to acknowledge and nominate the outstanding tourism businesses, enterprises, and individuals who epitomise authenticity and excellence in their field. Being honoured with both regional and national Thistle Awards in 2023 was an immensely gratifying experience, personally and for my business. These awards not only distinguish your contribution but also foster invaluable connections and partnerships within industry.

“Whether as a winner, finalist, or nominee, the Thistle Awards provide a platform for reflection, recognition, and connection. They stand as a testament to the tireless efforts of our tourism community and the enduring spirit of hospitality that defines Scotland's identity. Celebrate the remarkable achievements of Scottish tourism talent and nominate those who deserve to be honoured. Let us make 2024 another year of unparalleled success for the South of Scotland!”

Caledonia Park Centre Director Scott Wells said: "We are incredibly proud to sponsor and support the South of Scotland Thistle Awards. This platform allows us to recognise and celebrate the excellence and success of outstanding individuals, businesses, and partnerships within our tourism, hospitality, and events industry.

“At Caledonia Park Designer Outlet, Gretna, we understand the importance of acknowledging and championing the very best that the South of Scotland has to offer. We are honoured to be a part of an event that showcases the exceptional innovation and quality that our region has to offer.”

Gordon Smith, VisitScotland Destination Development Director – South of Scotland, said: “The Scottish Thistle Awards champion the very best of the Scottish tourism and events industry. It was fantastic to have so many regional finalists go on to become national winners. This testament to the passion and dedication of those who work tirelessly to ensure the South of Scotland is a must-visit destination.

 “By winning a Scottish Thistle Award, tourism businesses join a prestigious roll of honour, earning recognition as one of the best in the country and gaining support to maximise the opportunity and support responsible tourism growth.?As nominations open, this is a chance for everyone across the region to recognise their tourism heroes and give them a vote of confidence to enter this year’s Scottish Thistle Awards.”
 
All South of Scotland tourism and hospitality businesses are eligible to join the SSDA’s free webinar on writing a winning Thistle Awards application on Thursday 7 March, from 2pm to 3.30pm.

To find out more about the South of Scotland Thistle Awards, including nomination guidelines and information about the entry process, visit the SSDA’s online Thistles hub.
 

20 February 2024

Award-winning Scottish Drinks Biscuits firm raises a glass to new Whole Foods Market UK deal

Edinburgh-based Dragons’ Den success story The Drinks Bakery toasts latest premium listing as it celebrates scooping a Gold Award from Raymond Blanc OBE at the Great British Food Awards

Multi-award-winning Drinks Biscuits maker and Dragons’ Den stalwart The Drinks Bakery is raising a glass to its latest premium retail listing, with its delicious, flavour-profiled savoury biscuits now available to discerning customers at all Whole Foods Market stores in the UK. 
 
The news that all four signature Drinks Biscuits flavours can be snapped up at each of the UK Whole Foods Market stores – located around London – follows hot on the heels of the firm winning a coveted Gold Award at the Great British Food Awards 2023, as well as scoring a hat-trick with their third successive victory at the Scotland Food and Drink Excellence Awards.
 
This Whole Foods Market listing signals the continuing growth of the Drinks Biscuits brand, whose products are also available to 1st class passengers on Eurostar services, business class transatlantic Aer Lingus customers as well as at the deli counters of 230 Waitrose stores across the UK and online. 
 
Whole Foods Market joins an ever-growing list of 250+ stockists including independent delis, specialist shops and prestigious stores and outlets such as Selfridges, Liberty of London and Claridge’s Hotel. The company also sells across Europe, the USA and UAE. 
 
Established in 2016 by Edinburgh food lover and entrepreneur Andy Murray, The Drinks Bakery offers four flavours of savoury biscuits which are expertly flavour-profiled to match different drinks from around the world. 
 
The brand has won legions of fans in the intervening years – not least Dragons’ Den stalwarts Deborah Meaden and Peter Jones, who both tucked into a share of the business in 2018 when Andy appeared on the programme. 
 
Drinks Biscuits are deliciously rich, crumbly savoury biscuits, thoughtfully crafted to balance with and enhance the character of your favourite drink. 
 
  • Parmesan, Toasted Pine Nuts and Basil – perfect with Champagne and fruity white wines; 
  • Lancashire Cheese and Spring Onion – delicious paired with cask-finished whisky or bitter beers and IPAs; 
  • Pecorino, Rosemary and Seaweed – superb served with a G&T or gin cocktails; and 
  • Mature Cheddar, Chilli and Almond – the ideal partner for ciders and Malbec style red wines
 
Celebrity fans include India Knight, chef Raymond Blanc and Deborah Meaden. Ecstatic Facebook reviews praise the snacks as ‘dangerously addictive’, ‘divine’ and ‘the most delicious biscuits I have ever tasted’.  
 
Welcoming the news of the Whole Foods Market listing, The Drinks Bakery founder Andy Murray said: “In the eight years since I launched The Drinks Bakery, the brand is going from strength to strength as we introduce ever-growing numbers of discerning drinkers to more thoughtful, proper snacks. 
 
“It’s wonderful to welcome such a brilliant and respected new partner for The Drinks Bakery in Whole Foods Markets. Seeing our thoughtfully crafted Drinks Biscuits on the Whole Foods shelves is yet another exciting milestone on our journey to grow the brand, especially as it coincides with our recent success at the Great British Food Awards 2023 and Scotland Food and Drink Excellence Awards.”
 
Dragons’ Den Investor Peter Jones said: “The Drinks Bakery is one of the best brands I’ve ever seen in the Den and Whole Foods Market is yet another ideal pairing for Andy’s delicious Drinks Biscuits.”
 
Dragons’ Den Investor Deborah Meaden said: “It was immediately clear to me that Andy’s passion and vision would attract the best retailers. Drinks Biscuits are fabulous products and I’m certain they’ll fast become a hit with Whole Foods’ discerning clientele.” 
 
Alastair Smith, Category Manager at Whole Foods Market, said: “At Whole Foods Market, we are constantly looking for unique brands to stock as a part of our promise to provide our customers with a high-quality offering centred around innovation.
 
“We’re delighted to be stocking all four signature Drinks Biscuits flavours that The Drinks Bakery offer, providing our customers with the perfect complement to the diverse selection of drinks we have on offer. The product really speaks for itself.”
 
The Drinks Bakery has scooped several coveted accolades in the eight years since its inception, including a Great British Food Awards Gold Award in 2023 for the Lancashire Cheese and Spring Onion variety, many Great Taste awards, three Scotland Food & Drink Excellence Awards and Best Indulgence Product at the World Food Innovation Awards 2021.

16 February 2024

NEW TOURISM STRATEGY TO BE LAUNCHED AT “BIGGER AND BETTER THAN EVER” SOUTH OF SCOTLAND CONFERENCE NEXT MONTH

South of Scotland Destination Alliance Annual Conference will unveil 10-year Responsible Tourism Strategy for the region

TICKETS are selling fast for the South of Scotland Destination Alliance’s (SSDA) third annual conference, a key annual gathering for tourism and hospitality in the South of Scotland with a packed programme of inspiring speakers, stimulating breakout sessions, unmissable networking opportunities and entertainment. 

Kicking things off at The Crichton’s Easterbrook Hall in Dumfries on 20 March 2024 will be the SSDA’s CEO David Hope-Jones OBE with a focus on strategy development and collective ambitions for the region over the next decade.  

As well as an address by Scotland’s Tourism Minister Richard Lochhead, influential speakers will include sustainability expert Dr Martin Valenti, Carron Tobin, Exec Director with SCOTO, accessibility and inclusive tourism specialist Paul Ralph and Mary Jane Brett of the Johnnie Walker Princes Street experience. The event will conclude on an uplifting and light-hearted note with a finale delivered by Scottish comedian, tour guide and Burns aficionado Bruce Fummey.  

The centrepiece of the 2024 Conference will be the official launch of the comprehensive new South of Scotland Responsible Tourism Strategy. This ten-year plan has been developed jointly by South of Scotland Destination Alliance (SSDA), South of Scotland Enterprise (SOSE), Scottish Borders Council, Dumfries & Galloway Council and VisitScotland with input from dozens of regional tourism and hospitality businesses and local and national stakeholders.  

The Strategy consists of four main strands: Inspire, Develop, Support and Act Responsibly, and the Conference agenda will revolve around these, with the aim of sharing experience, learning and building new local collaborations between businesses. The Responsible Tourism Strategy will underpin all agency work in the South of Scotland over the next decade.  

David Hope-Jones, Chief Executive of the South of Scotland Destination Alliance, said: “Our third annual gathering of tourism and hospitality businesses from across the South of Scotland promises to be bigger and better than ever.?? 

“Tourism in the South of Scotland is enjoying significant success, with ambitious economic and job creation targets hit two years early and, for the first time ever, the South winning more national Thistle Awards than any other region.? 

“Now is the time to come together and map out the next ten years: how we’re going to increase our visitor economy by £1billion.” 

Professor Russel Griggs, SOSE Chair, said: “Tourism and hospitality is critical to the South of Scotland, and the SSDA Conference is another excellent opportunity for local businesses in this sector to connect, network, learn and collaborate. 

“There will be a chance to hear some inspirational speakers, while the Conference will also unveil the South of Scotland Responsible Tourism Strategy, a really important partnership document which aims to deliver the best for our visitors, businesses, people, communities and environment.” 

South of Scotland Destination Alliance Annual Conference 2024 agenda highlights: 

Inspire 

Among other speakers, Mary Jane Brett, Customer Development Manager at Johnnie Walker Princes Street, will examine the importance of attracting international visitors. 

Develop  

Growth and development hubs, visitor information and infrastructure and inward investment will be among the topics covered, featuring talks from Destination Tweed Project Director Luke Fisher and marketing specialist Vanessa Wegstein of the SSDA.  

Support  

Featuring discussion of collaboration between businesses and tourism boards, as well as support for businesses, development of the tourism workforce, data sharing and representation, with speakers including John King from Dumfries and Galloway Council and Eva Milroy from Dumfries and Galloway College. 

Act Responsibly  

Dr Martin Valenti, award-winning sustainability practitioner and Director of Net Zero, Nature and Entrepreneurship at South of Scotland Enterprise, will provide insight into how the region’s tourism industry can play its part in the South of Scotland’s transition to a Net Zero economy. Carron Tobin, Exec Director with SCOTO, will follow this with a speech on embracing community-led tourism before Paul Ralph of Partners in Access discusses the importance of accessible and inclusive tourism.   

After a concluding Q&A session chaired by David Hope-Jones, Scottish history comedian and Burns enthusiast Bruce Fummey will bring the Conference to an entertaining close. 

Find out more and book tickets on the SSDA’s website.  

16 January 2024

SEAMLESS ADDITIONS: NEW CHAPTER IN SCOTLAND’S OLDEST BESPOKE TAILOR’S STORY

Established in 1720, Stewart Christie & Co now welcomes renowned author Alexander McCall Smith as an investor, along with opening of new women’s tailoring atelier

Scotland’s oldest bespoke tailoring business, Stewart Christie & Co, is weaving an exciting new era in its 300+-year history.
 
The celebrated tailor, which has dressed both royalty and Hollywood stars - from King George V and Sir Walter Scott to Ewan McGregor and Outlander star Sam Heughan - in its sumptuous tweeds and tartans for centuries, has welcomed internationally bestselling author Alexander McCall Smith as an investor in the business.
 
Alexander, whose 44 Scotland Street and No 1 Ladies’ Detective Agency series have sold over 20 million copies worldwide, has invested in the business and joins fellow Stewart Christie & Co shareholders: Managing Director Daniel Fearn, Creative Director Vixy Rae and Chairman Prof James McCallum.
 
The news of Alexander’s involvement follows the historic tailor’s announcement of a new ‘by appointment’ studio for ladies’ tailoring in the heart of Edinburgh’s Georgian New Town, in the adjacent premises to their existing men’s tailoring emporium on 61-63 Queen Street.
 
The new ladies’ tailoring studio opened its doors this summer at 61-63 Queen Street, in the space formerly devoted to their popular The Chaumer tearoom. Cake-lovers needn’t worry though as afternoon tea continues to be taken there, with the ‘tiniest tearoom in town’ serving the finest teas and coffees alongside a selection of tempting sweet and savoury bites on an exclusive ‘clients and guests’ in the know basis.
 
Stewart Christie & Co Creative Director Vixy Rae said: “This is such an exciting moment for Stewart Christie & Co – not only are we welcoming the delightful Alexander McCall Smith aboard our company, we also recently opened our first ever ladies’ bespoke tailoring studio. Alongside our expansion into ladieswear, we’re really looking forward to launching our new website early next year, with an online fabric store so clients can build their own garment virtually. The best experience, though, is still in-house – you can’t beat the satisfaction of taking home a beautifully made garment that’s been perfectly tailored to your measurements.”
 
Alexander McCall Smith said: “There is nowhere quite like Stewart Christie & Co. This firm has been a vital part of the Scottish clothing and textile industry for a very long time. The team of James, Daniel and Vixy have been tireless in their support of Scottish textiles and tailoring and that is what prompted me to offer support in the first place. Their work has helped to secure Scotland’s reputation as a source of fine clothing, traditionally made with this country’s wonderful cloth. It is a great honour to be able to support that.”
 
Stewart Christie & Co’s ladies’ studio opened its doors at 61-63 Queen Street in summer 2023. Appointments must be booked in advance by calling 0131 225 6639 or emailing info@stewartchristie.com.

4 January 2024

ARTISANAL SPIRITS COMPANY ACQUIRES US-BASED INDEPENDENT BOTTLING BRAND SINGLE CASK NATION

The owner of The Scotch Malt Whisky Society adds to its portfolio of brands offering exceptional single-cask and limited-edition whiskies

The Artisanal Spirits Company (ASC) plc, the creator of outstanding, one-of-a-kind whisky and experiences around the world, and owner of The Scotch Malt Whisky Society (SMWS), has acquired US-based independent bottling brand, Single Cask Nation.
 
Single Cask Nation, which was founded in 2011 by Jason Johnstone-Yellin and Joshua Hatton, joins ASC’s family of brands alongside the SMWS and J.G. Thomson & Co.
 
The acquisition is driven by ASC’s ambition to expand its portfolio of exceptional quality brands which are aimed at a growing global community of discerning whisky and craft spirits consumers.
 
Single Cask Nation sources, curates and bottles rare single-cask and limited-edition whiskies and other spirits for sale both online and through specialty on- and off-premise accounts in eight markets including the United States, United Kingdom, Germany, Sweden, Japan, Israel and Canada. Today, Single Cask Nation has an audience of over 10,000 whisky drinkers across the globe, with the US being the largest market for the business.
 
The move will not impact on the operations of The Scotch Malt Whisky Society which will continue to deliver exceptional Scotch whisky experiences for its members.
 
Johnstone-Yellin and Hatton will continue to run Single Cask Nation as a distinct business within the ASC group. Whisky industry veteran Steve Hawley, president of the American Single Malt Whiskey Commission and former VP Global Marketing for Westland Distillery in Seattle, has also joined ASC’s team and will work closely with Single Cask Nation to provide strategic and tactical support.
 
Andrew Dane, CEO of ASC, commented: "We are thrilled to welcome Single Cask Nation to our family of brands at Artisanal Spirits Company, alongside The Scotch Malt Whisky Society and J.G. Thomson & Co.
 
“This acquisition aligns with our ambition to thoughtfully expand the portfolio while staying true to our core mission to captivate a global community of whisky adventurers with rare and exceptional bottlings.
 
“This is also very much an investment in Jason and Joshua themselves who have cultivated a global following and stellar reputation as thought leaders in the world of whisky. They will both add a tremendous wealth of knowledge, experience and passion to our business and we’re looking forward to welcoming them and their followers to the family.”
 
Single Cask Nation’s co-founder Johnstone-Yellin said: “In a way, by joining Artisanal Spirits Company we’re coming full-circle in our whisky journey. It was actually The Scotch Malt Whisky Society that first inspired us to start an independent bottling business in the first place. We’ve admired them (and their whiskies) for years, so to be a sister brand to them now is pretty wild.”
 
Co-founder Hatton added: “Jason and I have certainly never been short on ideas. With the resources and wealth of experience to draw from at Artisanal Spirits Company, we’ll now be able to bring those ideas to life and more incredible whisky to the Nation. I can’t wait for everyone to see what’s coming next.”
 

3 January 2024

AMAZING GRACE HAILS THE RETURN OF MUCH-LOVED HAGGIS CRISPS

‘Crispmas’ treat for Grace, aged 10, who bagged herself a year’s supply of her favourite crisps after writing a letter to campaign for their return

An enterprising Edinburgh schoolgirl has received an unexpected 'Crispmas’ taxi-load of treats after writing a letter to the managing director of the company that makes her favourite haggis-flavoured crisps.

Ten-year-old Grace decided to take matters into her own hands when she was unable to find her favourite haggis crisps in the shops. She went straight to the top and penned a heartfelt letter Taylors Snacks’ MD James Taylor pleading that he bring back her beloved Haggis and Black Pepper crisps year-round. 

The Perthshire-based company had decided to release Haggis and Black Pepper crisps as a seasonal flavour only available over the winter months as part of its brand overhaul when it transitioned from Mackie’s Crisps earlier this year.

Her initiative was rewarded when the Taylors team arranged a very special delivery to her house – a Taylors taxi packed with a year’s supply of the crisps and a “golden ticket” for an exclusive tour of the Taylors Snacks factory.

Taylors Snacks has also made the haggis crisps available in smaller 40g bags in response to market demand, a move which will see the haggis crisps available in more retailers, food service outlets, tourist sites, and hospitality venues.

Mr Taylor said: “When Grace’s letter landed on my desk I was blown away by her enthusiasm and initiative. The Taylors team put our heads together to see how we could celebrate our biggest Haggis and Black Pepper crisp fan and can’t wait to show her and her family around our factory here in Errol.

“It was not just Grace who got in touch, however. Our customers let us know in droves that they were missing their favourite Haggis and Black Pepper snacks. We loved that people took the time to tell us how passionately they felt about the flavour. From letters to emails and calls, lots of people got in touch to talk about their love of haggis crisps, and to ask for them to return.

“We’ve been working hard behind the scenes to ensure our customers don’t miss out and are delighted to announce that the haggis crisps are back on the shelves!”

Grace’s mum, Becky, added: “It's fantastic that the team at Taylors took the time and effort to respond and it really made all of our days! It also helps Grace see the power of communicating with creativity and care.

“Grace was the one who had the idea to write to James and to get such a wonderful response really validates and empowers her. These small things really can make a huge impact on a young child's life. We look forward to visiting the factory soon and learning how our favourite snacks are made.”

The crisps will now be available from now until the end of February 2024 as a seasonal flavour and will be back on shelves again later next year. Consumers can also purchase the crisps year-round through online outlets like Amazon and at select locations.

Crisp fans can expect the exact same delicious flavour as before the transition from Mackies, as no changes were made to the recipe. The unique thick-cut crunch of the crisps is also the same, but the bags have a stylish new look under the Taylors brand. 

Haggis and Black Pepper fans will find them on the shelves now in Tesco stores and will soon be available at Sainsbury’s, ASDA and Morrisons.

4 December 2023

Best in Show! South of Scotland triumphs with record-smashing six national Thistle Awards

Region makes history by scooping its highest ever number of Scottish Thistle Awards celebrating excellence in tourism and hospitality

CORKS are popping across the South of Scotland as the region celebrates a sensational performance at the national Scottish Thistle Awards for the tourism and hospitality sector – businesses from Dumfries and Galloway and the Scottish Borders scooped six national awards at Friday’s glitzy ceremony in Glasgow, smashing the previous regional record of three and making the South of Scotland the most successful region on the night.
 
The six winning businesses’ achievements are now set to be recognised by the South of Scotland Destination Alliance (SSDA) with guest of honour status at their next annual conference, being held in Dumfries on 20 March 2024.
 
The South of Scotland triumphed in the following categories at the Scottish Thistle Awards 2023:
 
  • Cream o’ Galloway ice cream founders Wilma and David Finlay, who are partners in family farm Rainton Farm in Dumfries and Galloway, home of The Ethical Dairy, won the prestigious Silver Thistle Award, which recognises an individual or individuals who have made an outstanding contribution to tourism over many years.
 
VisitScotland Chair Lord Thurso, who presented their award, said: “Congratulations to Wilma and David Finlay on receiving this year’s Silver Thistle Award. This is a well-deserved award that recognises the outstanding contribution they have made to tourism in Scotland.
“Described as pioneers in their industry, they have demonstrated the principles of responsible tourism throughout their career and continue to inspire and encourage others to follow in their footsteps. They have not only made a huge impact on their local community in Dumfries & Galloway, but their pioneering work has had a lasting effect on farming, agritourism and responsible tourism in Scotland as a whole.”
 
  • Tourism Individual of the Year award was won by Melanie Allen, recognising her as an influential leader and ambassador and in light of the positive impact she has made on the visitor experience at regional and national level.
 
Melanie Allen said: “I am absolutely honoured and delighted to be recognised as Tourism Individual of the Year at the Scottish National Thistle Awards particularly being alongside so many talented finalists. Winning this prestigious award is such a wonderful accolade that I dedicate to all the inspiring people I have had the pleasure to work with. Success in tourism is always at its best when it’s achieved in collaboration with other like-minded people who work with a shared vision to be 'world leaders in 21st Century Tourism’. Through these cherished relationships, I hope the passion and ambition I have for destination Scotland continues to be contagious with both businesses, community and visitors. Wishing massive congratulations to all the award winners and finalists celebrating this evening and making a difference to tourism in Scotland.”
 
  • Melanie Allen, with husband John, also scooped the Scottish Thistle Award for Best B&B or Guest House Experience for their Nithbank Country Estate luxury B&B in Thornhill, Dumfries & Galloway. The couple operate an exclusive B&B in this historic country house set in an 11-acre estate and were commended for their focus on local first and responsible tourism.
Owners Melanie and John Allen said: “We are honoured and delighted to win this prestigious award. The Thistle Awards are the pinnacle of success for tourism in Scotland and showcase a commitment to providing consistency through authentic and quality guest experiences.
 
“The great tourism product we are able offer is only made possible through working with some amazing local businesses and our wider community - it is definitely a collaborative effort that goes towards creating unique memorable moments for guests here at Nithbank.”
 
  • Best Self-Catering Accommodation Experience went to Arden Holiday Cottage in Dumfries and Galloway, a rural self-catering cottage with an ‘outside the box’ approach, helping provide a different kind of experience for guests looking to switch off from their everyday lives and social media.
 
Owner Hester Binge said: “Arden Holiday Cottage are absolutely delighted to receive this prestigious award. "We are just one of many self-catering cottages who go that extra mile to ensure the experiences we offer are memorable and unique. Our Escape Room is based on local folklore which celebrates the rich tapestry of Dumfries & Galloway encouraging guests to explore all our beautiful region has to offer. This award means we can highlight Dumfries & Galloway and bring more guests to our often-overlooked region benefitting all tourism providers.”
 
  • Scottish Borders luxury self-catering specialist Airhouses landed the Best Luxury Experience award, with judges praising their community engagement and fair employment, which will  ‘help to inspire other businesses in the Scottish tourism industry.”
 
Elisabeth and Damian Kelly, partners in Airhouses, said: “We are delighted that our team's hard-work and dedication to customer service, excellent cleanliness and providing each guest with a unique and bespoke experience, has been recognised by this award. We would like to thank our wonderful team and our fantastic guests for making Airhouses such a special place.”
 
  • Finally, Best Bar or Pub was won by The Cross Keys Inn, Ettrickbridge, which reopened in early 2023 after a painstaking refurbishment by new owners Rory and Vicki Steel. Judges hailed the Inn for its comprehensive programme of engagement with local groups and the Ettrickbridge community.
 
Rory and Vicki Steel, owners of The Cross Keys Inn, said: “We were absolutely thrilled to win this award in our region and we’re honoured to fly the flag for the South of Scotland in the Thistle Awards National Final. To win again this evening really is the best end to our first year of operating. We can’t thank our whole team and our local community in Ettrickbridge enough for all their support and we’re looking forward to building on this success throughout 2024!”
 
David Hope-Jones, Chief Executive of the South of Scotland Destination Alliance (SSDA) said: “I’m absolutely thrilled to see so many South of Scotland businesses receive national recognition at the Thistles. It demonstrates just how brilliantly our tourism and hospitality sector does what it does, with a real devotion to excellence, quality and responsible tourism.
 
“The scale of the South’s success (beating all other regions and doubling our best ever result in the 30-year history of the Thistles) is hugely inspiring.  It’s not just these six brilliant businesses that are celebrating, it’s all of the South of Scotland.  As a destination, we are finding our voice, building confidence and establishing our global reputation.
 
“This sensational result couldn’t be better timed, with a new Responsible Tourism Strategy soon to be launched, setting a bold, ambitious vision for the future of tourism in the South. Under our shared banner of ‘Scotland Starts Here’, we are keen to tell a new story about the South of Scotland, as an exciting destination offering a quality rural experience for the discerning visitor.”
 
The first ever dedicated South of Scotland Thistle Awards were held at Dumfries’s Cairndale Hotel in October, organised by the South of Scotland Destination Alliance (SSDA) and South of Scotland Enterprise, supported by VisitScotland and with headline sponsor Caledonia Park Designer Outlet.
 
Planning is already under way for the next South of Scotland Thistle Awards in 2024, with entries due to go live in the spring.
A special free session aimed at helping businesses craft a successful application - How to be a Scottish Thistle Award Winner - is scheduled on 7 March 2024 as part of the SSDA’s ongoing Winter Webinar series, available to all tourism businesses in the region.
 
The South of Scotland Thistle Awards 2023 ceremony was sponsored by Caledonia Park Designer Outlet,  The Borders Distillery, Fishers, the Scottish Licensed Trade Association, Johnstons of Elgin and SW Audio. Any businesses or organisations keen to find out more about sponsoring the awards in 2024 are invited to contact the SSDA via info@ssdalliance.com at their earliest convenience.
 
NOTES TO EDITORS
About the South of Scotland Destination Alliance
Established in May 2020, the South of Scotland Destination Alliance (SSDA) is the industry-led Destination Management and Marketing Organisation for the South of Scotland, encompassing Dumfries and Galloway and the Scottish Borders. With a focus on place-making, people, digital capability and sustainability, the ambition of SSDA is to make the South of Scotland a top tourism destination, offer a world-class visitor experience, increase tourism spend in the region to £1bn by 2030 and create 6,500 new jobs.
SSDA is supported by South of Scotland Enterprise (SOSE), VisitScotland, Dumfries and Galloway Council, Scottish Borders Council, and received £2.7million over five years in 2020 from South of Scotland Enterprise.
www.SSDAlliance.com
www.facebook.com/SSDAlliance/
www.twitter.com/sscotdalliance
https://www.instagram.com/discoversouthscotland/
 

4 December 2023

TAYLORS SNACKS CAPS SUCCESSFUL FIRST YEAR WITH ‘CRISPMAS’ FESTIVE AND SEASONAL FLAVOURS CAMPAIGN

Edinburgh Panto sponsorship and a fleet of eye-catching branded taxis will promote the flourishing Scottish snack brand’s festive and seasonal flavours

Perthshire-based Taylors Snacks has invested £75,000 into a ‘Crispmas’ marketing campaign, which will promote its festive seasonal products through sponsorship of one of Scotland's most high-profile pantomimes, and the launch of a fleet of branded taxis.

The new campaign comes as Taylors Snacks, which officially launched in March, has secured listings across all major supermarkets in Scotland, enjoyed impressive sales figures and experienced a 50% increase in awareness of the brand.

Thousands of panto fans flock to the Capital Theatres Edinburgh Panto over the festive season, which this year will be The Pantomime Adventures of Peter Pan featuring the much-loved actors Allan Stewart, Grant Stott and Jordan Young. Audiences will have the opportunity to sample Taylors Snacks festive range, which includes Gingerbread popcorn, and Boxing Day Curry crisps, as well as the Taylors core range of unique thick-cut crisps.

Over the coming months, a fleet of 15 branded Taylors taxis will also be hitting the streets of Edinburgh and Glasgow. The taxis, which were unveiled at Edinburgh Castle, are wrapped in flavour-themed livery, with different colours each representing a Taylors flavour, such as Turkey & Stuffing, Pickled Onion, Jalapeno & Cheddar, Sea Salt & Vinegar, and Sea Salt.

Each taxi will have a QR code on its tip seats, allowing customers to enter a fortnightly competition to win a box of festive snacks, while each driver will even have their own supply of Taylors crisps matching the ‘flavour’ of their taxi to hand out to lucky customers.

Taylors has also launched a separate competition on social media where three people will win a year’s supply of crisps. Participants can enter by simply snapping a picture of a branded taxi and tagging Taylors Snacks on social media.

James Taylor, managing director of Taylors Snacks said: “Taylors Snacks is fast becoming a household name across Scotland, and we are seeing more and more people enjoying our snacks each month.

“While we are pleased with the excellent sales and brand-awareness we have already experienced this year, we are keen to further engage with snack fans across the country so they can enjoy our unique range of crisps, popcorn and lentil waves, which is why we have invested in these seasonal campaigns that reflect our fun family values.

“The future is looking bright for the brand, and we are grateful for every person who has picked up a bag of Taylors Snacks this year. We look forward to listing more retail opportunities across Scotland and beyond in the coming months.”

Formerly Mackie’s Crisps, Taylors Snacks launched in Tesco, Sainsbury’s, Morrisons and Asda stores across Scotland under its new name in April 2023. Despite the company’s rebranding and new packaging, the uniquely thick-cut crunch of their crisps and moreish flavours remain the same.

Produced near the fourth-generation Taylor farm in Perthshire, Taylors Snacks boasts award-winning crisps and a growing product range including popcorn and lentil waves. It has a continued dedication towards making high-quality and delicious thick-cut crisps with a signature texture, which are cooked gently to create a unique flavour.

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